ABOUT THE DESIGNER
From a young age, Diana López, a Mexican fashion designer, felt a Deep connection to the textiles of the Isthmus of Tehuantepec, Oaxaca.
This love for her parents' traditions blossomed during her university education in Mexico, where an academic project inspired her to create a fashion brand that utilized these textile embroidery techniques, crafted by talented indigenous women from the Isthmus region, to reinvent them into luxurious and beautiful contemporary products, preserving cultural heritage and economically supporting these communities.
A summer specialization in Barcelona, Spain, introduced her to the art of handbag manufacturing. Fascinated by its precision and beauty, she developed her thesis: “From Traditional Textile to Fashion Object.”
The success of this project led her to establish her brand, Quichí.
TIMELESS CRAFTSMANSHIP.
Diana, combining the talent of experienced oaxacan indigenous embroidery artists and the mastery of leather artisans from León, Guanajuato, Mexico, has created exceptional handbag collections, always upholding the principles of artisanal craftsmanship.
FROM MEXICO TO THE WORLD
This expertise led her to participate in 2017 in the contest Muestra de Moda Mexicana in Barcelona, Spain.
For years, at Quichí, we have dreamed of the world knowing the beautiful artisanal embroidery work of our people. This was the very first time for the brand to exhibite our products internationally, at the Centre d’Artesanies de Catalunya.
After a decade of success in the Mexican market, Quichí is now expanding internationally.
On May 28, 2024, we celebrated our first international business event in Stavanger, Norway.
OUR PROCESS
OUR TECHNIQUES
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Desing
The design of each of our pieces is made in our studio, here we select colors, embroidery and materials.
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Embroidery
Each bag is enriched with one of
the 2 specialized techniques from the Isthmus of Tehuantepec region: sewing needle and embroidery hook. -
Manufacturing
Leather artisans in Guanajuato are in charge of manufacturing each piece, following high quality standards and dedication to the details.
ABOUT VALUES
We celebrate culture and tradition with ‘jewel bags’ of the highest quality, while respecting the environment and supporting communities of Mexican artisans; ensuring the preservation of our culture as a fundamental part of our national history.